Macro Specialist
Small Subjects. Big Impact.
Emmy-winning wildlife macro expertise, applied to every industry. If it's small and needs to look extraordinary on screen, you've found the right person.
The wildlife advantage
Trained on the Hardest Subjects on Earth
Most macro photographers learn on products that sit still. I learned on insects that fly, hide, fight, and — occasionally — try to kill me. When your subject cooperates, the results are extraordinary.
Years filming macro
A decade of specialist close-up work at the highest level of broadcast production.
Winning production
Macro unit camera work on Cosmos: Possible Worlds for Fox / National Geographic.
Of my subjects sit still
Wildlife subjects move, hide, fight, and flee. Your product just sits there. Imagine the results.
Views across platforms
Proven audience engagement. My macro footage is watched by millions worldwide.
Who I work with
Every Industry. Any Subject.
If it's small, I can film it. A decade of specialist macro work means I've developed techniques that transfer across every sector.
Product & E-commerce
Hero shots, texture details, and packaging close-ups that make customers click 'buy'. Show your product at a level of detail your competitors can't match.
Jewellery & Luxury
Every facet, every setting, every surface finish — captured with the precision these pieces deserve. From diamonds to watchmaking.
Manufacturing & Engineering
Precision components, quality documentation, and process videos. Show stakeholders the craftsmanship in every part you produce.
Tabletop Gaming & Miniatures
Painted miniatures, terrain, and hobby products filmed with cinematic flair. I know what Games Workshop needs — because I nearly worked there.
Food & Beverage
Ingredients, textures, preparation processes, and the tiny details that make food photography extraordinary.
Scientific & Medical
Specimens, instruments, lab processes, and research documentation. A zoology degree helps when filming what others can't see.
Portfolio
Macro Work
Wildlife macro stills showing the level of detail and technical control applied to all macro work — product, industrial, and commercial.
Investment
Transparent Pricing
No hidden fees. No surprise invoices. Specialist macro expertise at honest rates.
Day Rate Only
James only, no equipment
- Experienced macro specialist
- Creative direction
- On-set collaboration
- Bring your own kit
Macro Package
Full macro production kit
- Cinema camera
- Specialist macro lenses
- Probe lens available
- Professional macro lighting
Studio Day
Controlled environment setup
- Portable studio rig
- Precision lighting control
- Focus stacking capability
- Time-lapse ready
Full Macro Production
Complete end-to-end macro production including creative planning, shooting, focus stacking, editing, colour grading, and delivery. Everything you need for finished macro content.
Discuss Your ProjectAdd-ons
Focus Stacking
£150
Time-lapse Sequences
£500
Underwater Macro
£450
Post-Production / Edit
£350/day
How it works
The Process
Discovery Call
We discuss what you need filmed, the scale, the context, and the end use. I'll recommend the right approach — whether that's a simple tabletop setup or a full controlled-environment shoot.
Technical Planning
Macro work is technical work. I'll plan the lens selection, lighting rig, focus strategy, and any motion control needed. No surprises on the day.
The Shoot
Patient, precise, and methodical. At macro scale, millimetres matter. I bring the wildlife cameraman's discipline — wait for the perfect frame, then capture it flawlessly.
Post-Production
Focus stacking, colour grading, editing, and delivery. Two rounds of revisions included as standard. Your macro content, ready to deploy.
Questions
FAQ
What subjects can you film at macro scale?
Anything. I've filmed insects mid-flight, spiders building webs underwater, and parasitic wasps so small they're invisible to the naked eye. Jewellery, miniatures, circuit boards, food, machine components, medical devices — if it's small and needs to look incredible on screen, I can film it.
What equipment do you use for macro work?
I use specialist macro lenses including probe lenses (the 'Laowa' style lenses you see in high-end productions), cinema-grade cameras, focus stacking rigs for pin-sharp imagery, and custom lighting setups designed specifically for close-up work. The kit depends on the subject — I'll recommend the right approach after our initial conversation.
Can you work on-location or do you need a studio?
Both. I have a portable studio setup that can be deployed anywhere — your factory floor, your showroom, your workshop. For maximum control I can also work from a dedicated studio environment. Many macro shoots benefit from controlled lighting and minimal vibration, so I'll advise on the best setup for your specific needs.
How is macro filming different from normal video production?
At macro scale, everything is magnified — including problems. Camera shake becomes an earthquake. A speck of dust becomes a boulder. Focus depth shrinks to fractions of a millimetre. You need someone who works at this scale every day and has solved these problems thousands of times. That's what a decade of wildlife macro gives you.
What about VAT?
As a sole trader, I'm not VAT registered. This means you pay exactly what's quoted — no additional 20% on top. The prices you see are the prices you pay.
Do you travel for macro work?
Yes. I regularly work across the UK and internationally. Travel costs and accommodation are charged at cost for locations outside Bristol. I hold a US passport which makes international crew work straightforward.
Let's talk
Got something small that needs to look big?
Whether it's a product launch, a miniatures showcase, an engineering demo, or anything else that needs filming at close range — let's talk. No obligation, just a conversation.